Company · Mulklick GmbH

The infrastructure layer of Swiss real estate.

Mulklick GmbH builds the infrastructure that powers modern real estate decisions and execution. Realeasty is its intelligence layer — live in market today, applied to every Swiss property analysis.

Mulklick GmbH
Founded2025
HeadquarteredZug, Switzerland
SectorReal estate infrastructure
Live productRealeasty
HostedSwitzerland · nFADP
Mulklick GmbH

Three layers. One ecosystem.

Mulklick GmbH is a Swiss real estate technology and infrastructure company. Not a traditional real estate firm — a platform company connecting data, decision intelligence, and execution into a single decision-quality stack.

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Mulklick is the infrastructure layer of the modern real estate ecosystem — unifying intelligence, decision-making, and execution.

Layer 01
Data

Market, property, and regulatory data — verified, cross-checked, and calibrated to the street, not the postcode. Four data vectors fused per analysis.

Operating
Layer 02
Decision intelligence

AI, analytics, and scoring that turn raw data into structured decisions. This is the layer Realeasty operates — live in market today.

Realeasty · Live
Layer 03
Execution

Brokerage, renovation, financing, and transactions — the operational layer where decisions become deals. Building on the roadmap.

On roadmap
Vision & Mission

What we're building toward, and what we do every day.

Vision

A Swiss real estate market where every decision is structured, traceable, and informed.

The state we're working toward: buyers, owners, investors, and agents operating with the same decision-quality infrastructure professional institutions already have. No gut-feel. No information asymmetry. No surprises after closing.

Mission

Build the infrastructure that connects data, decisions, and execution across the Swiss real estate stack.

What we do every day: ship the platforms, ship the data pipelines, ship the integrations, and ship the discipline that makes Swiss real estate decisions reliable. Realeasty is the first layer in market. More follows.

Founder

Why Realeasty exists.

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Joseph Laraichi
Founder · Mulklick GmbH
LinkedIn

Three Swiss buying mistakes built three Realeasty features.

Realeasty exists because Joe Laraichi bought a home in Switzerland and hit three structural problems no Swiss buyer should face — but most do. With three decades in digital transformation, building automation, and in applied AI, Joe knew the data, the rigor, and the technology existed. The Swiss real estate market has the regulations, the benchmarks, and the institutional depth. What it didn't have was a tool that surfaced that rigor to the buyer at the moment of decision. So Joe built one.

The genesis

Three mistakes. Three platform features.

01
The tax trap.

Bought a home in a high-tax commune without warning. Property and income tax burden materially higher than nearby communes. No one flagged it during the buying process.

Now built into
Tax Reality Check
02
The renovation ceiling.

Over-renovated. Pushed total invested capital above the resale ceiling for comparable properties in the local district. No one flagged that the renovation was building above market.

Now built into
Renovation Reality Check
03
The listing reality.

When eventually selling, agents would not say the asking price was unrealistic. Months wasted on overpriced listings before the data — verified comparables — said what the advisors wouldn't.

Now built into
Listing Reality Check
The three Reality Checks are now the spine of Realeasty's decision-protection layer. Every property analysis runs all three. The mistakes Joe made are now the mistakes Realeasty users don't.
How we build

Discipline before scale.

Three principles that govern every product Mulklick GmbH ships — starting with Realeasty.

01
Quality of data first.

We refuse to launch in markets we can't serve at institutional grade. 9 Swiss cantons are live end-to-end. Other cantons onboard only when data depth, comparable transactions, and cantonal calibration meet the standard.

02
Explainable by design.

Every score, every signal, every analytical output traces back to defined logic. No black boxes. Every number traceable on demand — for buyers, for investors, for institutional review.

03
Street-level, not national.

Cantonal averages flatten the very signals that determine whether a deal works. Mulklick infrastructure operates at district and micro-location granularity — Wiedikon and Altstetten are not the same market.

What we build

Platforms in market, platforms on the roadmap.

Mulklick's intelligence layer is live today. The execution layer is in development.

RealeastyLive · Production

The decision intelligence layer for Swiss real estate.

Address-first analysis, fair value vs. asking price, deal score, risk flags, financing reality, tax burden, and the three Reality Checks — delivered in seconds. Built from four data vectors fused per analysis.

Explore Realeasty →
Realeasty product stack
  • Deal Intelligence
  • Market Intelligence · Swiss Market signals
  • Risk Detection
  • AIREA · Realeasty analyst
  • Comparison Engine
  • Smart Alerts

Each module reinforces the decision quality across the full analysis pipeline. Modular by design — institutional-grade depth at scale.

Mulklick also serves institutional engagements through Realeasty Mandate — banks, pension funds, asset managers, family offices, and supervised entities — with database-per-tenant isolation, audit-grade lineage, and negotiated SLAs. Talk to our team →

Engineered in Switzerland

Built where the data lives. Hosted where it stays.

Mulklick GmbH operates from Zug. Infrastructure is Swiss-hosted and Swiss-compliant by design — not as a localization afterthought.

Swiss-hosted

Data stored and processed in Switzerland. Full data residency.

nFADP-compliant

Swiss Federal Act on Data Protection — privacy by design.

Cantonal calibration

Every benchmark indexed to local Swiss market reality, not national averages.

Institutional-grade discipline

Audit trails and stress scenarios designed for supervised entities — applied to every analysis.

Why Mulklick GmbH

Three reasons the architecture earns its place.

Swiss-grade by default

Built and operated from Zug, hosted in Switzerland, calibrated to Swiss financing norms. Compliance and data residency are architectural decisions, not feature toggles.

Real estate specialization

Every architectural decision is grounded in Swiss real estate reality — cantonal tax variation, district benchmarks, SARON financing dynamics, Swiss banking standards stress tests. Domain depth, not domain skim.

Decision-quality discipline

Every output traceable. Every benchmark sourced. Every score explainable on demand. Mulklick GmbH ships infrastructure designed for review — by buyers, by institutions, by auditors.

Get in touch

Talk to Mulklick GmbH.

One form, routed to the right person. We respond within one business day.

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